Category Archives: Sponsor Updates

Healthy Kids Running Series and Heroes Run Team Up for WNY Kids

healthykids-logo-lgWe are excited to announce that Healthy Kids Running Series has reached out to Heroes Run to expand their reach in North East USA.The Healthy Kids Running Series was established in 2009 to combat childhood obesity by providing a fun, motivational and educational atmosphere in the world of running.

Heroes Run is going to include them in a trial virtual run this year and next year dedicate a run for our youth.

North American Breweries/Labatt’s USA to Release New Low Carb Edition at Heroes Run



Labatt brewery is as legendary as the beer it makes. Founded in 1847 by John Kinder Labatt, it has survived prohibition, a kidnapping, and over 165 years’ worth of incredible events. Coming this November 2015 Labatts release its new edition Premium Extra Light Lager, light in carbs but loaded in taste. And the first place you will be able to try one is at Heroes Run Tonawanda, where it will make it’s debut.

Road ID partners with the Heroes Run

RoadIDLogo_Color_Vertical_JPGFormed in 1999 by Mike Wimmer the inspiration for Road ID was born in the fall of 1999. For my father, the inspiration was his concern for me as I trained for my first marathon, and when or if an emergency happened, how would I communicate or others when they may be able too. Road ID has saved countless lives and are a essential gear to have if your an outdoor athlete . Your Id can speak for you!

We would like to Thank Cellino and Barnes LLP as a 3 Star General Sponsor!

GEN_OFF_LT_GENcellinobarners logo


At Cellino & Barnes, we are here to help you with costly and unforeseen accidents experienced in a variety of personal injury cases in our New York and Los Angeles. Clients have “Trusted for Over 50 Years” our firm to handle their legal matters. Our California and New York personal injury lawyers have made a difference for thousands of clients . Heroes Run is honored to have this great firm as a 3 Star General Sponsor to this great event and for the support to those who have served. We thank you Major Steve Barnes, who served proudly USMC , Operations Desert Shield and Desert Storm.